• Hard Rock Hotel & Casino

    Las Vegas

Harman & Hard Rock Hotel & Casino

“HARMAN and Hard Rock Hotel & Casino are two iconic brands with a shared passion for elevating the live performance experience for artists and their fans. We are excited to join forces in Las Vegas which has now become a unique epicenter of every music genre, attracting millions of diverse fans from around the world every year,” said Ralph Santana, Chief Marketing Officer of HARMAN. “We also thought it would be great to launch our partnership by bringing the legendary Rock-n-Roll hall of famers KISS to CES for an epic show for our customers and partners.”

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Legendary sound collaborates with legendary artists & athletes to form this hybrid team of talent. Hear the Truth from these amazing ambassadors on the story of their careers and love for the JBL brand.

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Born out of the desire to celebrate the brilliance and craft of artists, JBL has long been dedicated to the pursuit of one truth - capturing the energy and emotion of the live performance.

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